“Take our outdated website and bring it up to date, spruce it up!” Those were the directions provided to Stand Alone Design by the Women’s Clinic. Less is more, except in this case there wasn’t much information to go off of, that’s where Stand Alone Design steps in and does the research for the small business. We provided the client with a competitive analysis and market research of what other businesses provide their clients in the same space so the client was familiar with the landscape. Then took that information and applied it to content development, design and website development. Stand Alone Design ultimately provided a guided design experience to take all the work off of the client.