Corporate Identity
The Importance of Branding
Corporate branding represents a consistent presentation of the Client's corporate identity across all the Client's printed and electronic materials. This would include business cards, compliments slips, letterhead, envelopes, fax, and memo stationery, in addition to product and sales literature.
This would extend further to the Corporate website, the Annual Report, and any other shareholder or customer-oriented literature.
Stand Alone Design can update and refresh an existing corporate branding, giving a fresh new look to a Company's image, whilst retaining and capitalising on traditional elements of a company's identity through which it is readily known and accepted in the marketplace.
Alternatively, we can provide a complete new identity to a company, whether it is a new start-up venture, or a mature and established market presence.
Many organizations, especially larger corporate or, have a corporate Style Guide which provides strict guidelines on which the design of any corporate material should be based, and Stand Alone Design has both the experience of producing designs which are creative and original in appearance whilst adhering strictly to the style and design guidelines laid down in a company's Corporate Style Guide.
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